The scope and importance of digital marketing is increasing each day and with that is rising the number of digital marketing courses in the industry.
This means that not all of them are credible enough or will help you achieve the right knowledge and training.
Our recommendation is to go for IIDE’s 3-month Advanced Online Digital Marketing Course because it’s one of the best in the industry.
They have been teaching since the last 5 years and upskilling students with their industry-relevant curriculum, expert trainers, placement opportunities and a lot more.
Although, if you’d still like to scout more options, we want to ensure that you choose the right course for yourself. Hence, we’ve listed below some tips to keep in mind while choosing the perfect digital marketing course for yourself.
Tips To Choose the Right Digital Marketing Course
After shortlisting some of the top institutes that offer digital marketing courses, here’s what you can follow to find the best one.
1.Find Reviews
Look them up on the internet and through your friends, and gather as many personal reviews as you can. These are very helpful in understanding what a student actually experiences.
Don’t directly ask them to describe their learning experience. Instead, ask them questions. Be as specific as you want. This way, you get all the information that’s important to you. You can aso read about them on some popular portals like shiksha, college dunia & more.
2.Check the Curriculum
Closely study what the institute is going to teach you during the course. Inquire if certain concepts are going to be taught in detail or only an overview will be given. This is very important to check because they might mention almost everything but they might not go in-depth which becomes a problem.
Next, you should ask if all relevant digital marketing tools & platforms are included, will there be practical training or not, do they have assignments to test your knowledge and capabilities, etc.
3.Research about the Trainers
All institutes will mention some details about who the trainers are, what their experience is, etc. Our tip is to check their profiles on LinkedIn and find some information about them. Understand what they do, give importance to their knowledge as well instead of only preferring how older their experience is.
Follow them if you wish. The trainers play a major role in how well you learn things and thus, don’t hesitate to get in touch with them and ask questions.
4.Check if they provide placements
If working in the industry and kick-starting your career is your main goal after the course, then make sure you inquire about their placement opportunities. Get in touch with their alumni to find out their cell works, where they get placed and what helped them.
Research about the top recruiting companies in their institute and see if those companies are places where you’d like to work in the future.
5.Opt for a Free Demo if available
Lastly, always opt for a demo if they provide one. However sure you are, take the demo to confirm that your decision is the right one. It helps you experience their learning style and check if it works for you.
Here’s a free digital marketing masterclass offered by IIDE that you can attend to make a decision.
Lastly,
To round up, always do your complete research before opting for a course, especially when you’re looking to build a career in it.
Online learning is the new format and you shouldn’t be hesitant to opt for it. Here are some online learning myths debunked which will reassure you.
Hope you found this an informative article. Let us know if you have any questions in the comments section below.
Author’s Bio
Karan Shah
Founder and CEO at IIDE
An ‘Edupreneur’ and the founder of IIDE – Indian Institute of Digital Education.
He is a passionate public speaker and teacher for over 10 years. He has trained over 1,00,000+ students and 25+ corporates in Digital Marketing via online and offline channels. He is a Harvard alumnus specialising in E-commerce. He is a TEDx speaker and is a visiting faculty at India’s top management institutes like the IIMs.